I’m sure its been done before but this is Mark Zuckerberg taking on the role of Eustace Tilley – the iconic New Yorker mascot. I get the feeling that he got a bad rap with the Social Network. Since becoming a billionaire his string of charitable giving seems to be a pretty good indicator that he is a good guy. The newyorker is an amazingly well written publication. It one of the best in the world. People who are good at writing are wizards. It is a supreme act of creativity to string images and symbols together in ways that affect you on an an intellectual and emotional level. Language is a supreme act of creativity that humans invented and all of us use in creative ways every time we open our mouths.